Marketing & Corporate Communications Department (MCC) is an essential key unit that supports the bank in reaching to its potential customers, creates awareness of products & services and meeting organizational objectives towards satisfying customers more effectively than competitors. The Team is focused in ensuring the growth of the brand with enhanced & professional quality services.
The department is headed by Mr. Samrat Dutta, an Indian national having experience of around 2 decades and worked for the premium banks in India, which included American Express Bank, ICICI Bank, HDFC Bank & Yes Bank. His previous assignments had been primarily in the development of business at the retail, corporate and institutional segment and he held the position of Regional Head- Retail Branch Banking managing a larger scale of employees & branches. He also has the experience of handling non-resident customers and held the position of Deputy Vice President & Regional Head – International Banking Group.
A Masters in Business Administration in Sales & International Marketing from an institution of repute from India.
He initially joined Azizi Bank as Chief Operating Officer after being cleared from the Central Bank of Afghanistan on 5th October 2015, later taking the position of Head – Marketing & Corporate Communications with effect from January 2016.
The department have several wings which covers the entire gamut of business which included the outbound sales & marketing activities, advertising and branding, designing, social media and electronic media activities, public relations & digital marketing.
In addition, Mr. Dutta is also responsible for the Call Center Management and the entire team is reporting to him. He is also responsible for the overall business of Salary Department and Western Union Department.
Azizi Bank’s Marketing & Corporate Communications Department will continue to create customer satisfaction by building value-based relationships with clients, in conjunction with other internal and external business components and international relations.
For more details on the department, please contact Mr. Feroz Mandozai @ email@example.com or mobile @ +93 797 9999 11